Aimed for the teen market, the Nokia 3200 phone comes with a transparent detachable cover, providing a canvas for self expression and personalization. Pericraft lead the design and development of a microsite which features DIY templates and various drawing tools for creating printable covers.
In collaboration with OgilvyOne Singapore. The microsite was awarded the 2004 OneShow Merit, 2004 Cilo Merit, 2004 D&AD Showcase, 2004 New York Festivals Finalist, 2004 CCA Singapore Bronze, 2004 DM Asia Best of Show, and Macromedia Site of the Day.
View site: pericraft.com/works/Nokia3200/site/